Where technology meets skincare innovation
PSI Plus Co., Ltd. is a skin analyzer company established in 2017, led by a CEO who is a former researcher from LG Household & Health Care's research institute. Together with experts from various fields, the company has grown and currently holds the number one market share for skin analyzers in the domestic market. The company believes that the first step in skin improvement is scientific analysis based on reliability and accuracy. To put the vision of "skin aging is restorable" into practice, PSI Plus has focused on researching and developing optical and skin analysis technologies capable of precisely observing subtle skin changes based on age, with the aim of commercializing these technologies.
The mission of PSI Plus Co., Ltd. is to develop devices that can scientifically verify the subtle changes and effects before and after skin treatments and procedures. Through this, the company aims to visualize skin troubles unique to each individual that are difficult to detect with the naked eye and allow experts to observe existing skin issues more clearly, enabling them to make more accurate diagnoses.
The company has invested more than 10% of its annual revenue into R&D to innovate its skin analysis system. As a result, in 2019, it became the first in Korea to hold a patent for the application of full-spectrum LED light. In 2022, the company developed the "3D Meta-Vu," a 3D skin analyzer of the highest quality in Korea, and is currently exporting skin analysis devices to advanced markets such as the United States and Japan.
PSI Plus Co., Ltd. is dedicated to proactively identifying and improving skin issues, with the vision that skin aging can be scientifically restorable. Moving forward, the company plans to collect big data on skin from various ethnic groups to conduct customized research and development for each case. Recently, the company has secured technology that minimizes the deviation between light sources and camera shooting systems and has upgraded its system to correct color discrepancies between skin analysis devices. This enhances the competitiveness of their skin analysis and diagnostic technology. In particular, PSI Plus continues to develop an AI skin analysis system using big data, aiming to lead the future of the global skin analyzer market.
PSI Plus Co., Ltd. CEO Lee Dong Gun